Service providers can finally offer the most secure and trusted branded calling, allowing them to capture their share of the branded calling market while preventing identity fraud and illegal call spoofing.
Secure Verified Identity Presentation by Numeracle
Service Providers Are Now Selling Branded Calling. Are You?
This is a real screenshot of a real sVIP call.
Available for Originating Service Providers
An Out-of-Box One-Stop-Shop
Numeracle is among the first Authorized Partners to offer CTIA's Branded Calling ID Solution™ (BCID™) via our Secure Verified Identity Presentation (sVIP) solution, operating as a vetting and onboarding agent. BCID is the only industry-led, standards-based Rich Call Data (RCD) ecosystem engineered to be secure-by-design and to deliver trusted, branded calls nationwide for enterprise businesses, available now for originating service providers.
Over 4,500 businesses, including 15% of Fortune 500 companies, currently use branded calling.
Enterprises signup for BCID with Onboarding Agents (like Numeracle), data is vetted and verified by a Vetting Agent (like Numeracle), Signing Agents cryptographically confirm and "sign" the call, and Terminating Service Providers deliver the authentic branded calling data to the consumer's device.
Enterprises signup for BCID with Onboarding Agents (like Numeracle), data is vetted and verified by a Vetting Agent (like Numeracle), Signing Agents cryptographically confirm and "sign" the call, and Terminating Service Providers deliver the authentic branded calling data to the consumer's device.
Join us for a free demo and see how easy it is to get started with Numeracle's Partner Program.
Protect your customers and deliver the most secure calling identity available, today.
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Join the Partner Program
Get Access to The Most Secure & Trusted Branded Calling Ecosystem
Do consumers trust caller ID?
When it's so easy for bad actors to illegally impersonate brand names and phone numbers, how can trust be restored in caller ID?
70% of consumers reported missing important or wanted calls because they didn’t trust the caller ID.
Less than 20% of surveyed consumers believe that caller ID information is trustworthy.
85%
of consumers believe that caller ID information is usually inaccurate, so they don't answer the phone call.
40%
of identity fraud, like caller ID impersonation, represents 40% of all phone call scams, and you may be vulnerable.
How sVIP Benefits Originating Service Providers
Standards Based End-to-End Security
Our solution is built on in-band, end-to-end cryptographically signed calls leveraging STIR/SHAKEN call authentication to convey Rich Call Data (name, logo, call reason) to consumer smartphones.
Prevents Illegal Brand Spoofing
sVIP (BCID by CTIA) mitigates the risk of consumers being harmed by fraud and bad actors by relying on industry standards and rigorous vetting to deliver a trusted, branded call experience for consumers.
The Industry’s Trusted Ecosystem
The BCID ecosystem is comprised of Authorized Partners, like Numeracle, who are vetted and audited against a set of stringent industry-driven requirements to ensure the delivery of trusted calls to consumers.
A First-of-Its-Kind Industry Solution
Numeracle is one of the first solution providers to offer BCID through our sVIP solution, setting the standard for trusted caller identity, integrated seamlessly within our existing Entity Identity Management (EIM) Platform.
Secure, Confirmed Call Delivery
This is the only ecosystem where businesses receive a confirmation that branded call Rich Call Data was delivered. Authorized Partners receive detailed monthly reports of branded calling activity while enterprises only pay when we confirm their information was delivered.
No Downloaded Apps Necessary
Secure branded display, including caller name and logo, is rendered on mobile devices with a verification symbol, and delivery confirmation is back through the same, secure infrastructure, without requiring consumers to download an app to deliver and display.
Independently Vetted and Verified
Business telephone numbers, caller display names, logos, and call reasons are thoroughly vetted by Authorized Partners to ensure caller authenticity and legitimacy, required to comply with industry-defined best practices.
Cross-Network Coverage
Network interoperability is what makes this ecosystem different. The industry collaborated and published best practices, identifying the interoperability requirements needed to deliver a trusted end-to-end solution facilitated by a single uniform ecosystem with open standards.
While traditional branded calling allows for caller names to be displayed on calls, sVIP takes it a step further by providing a fully verified and secure identity for each call through Numeracle's partnership with CTIA.
This ensures not only branding but also the legitimacy of the caller ID information, significantly reducing the risk of spoofing and building greater consumer trust.
Do I still need Number Reputation Management with sVIP?
Number Reputation Management and sVIP work together seamlessly to elevate your enterprise customers’ outbound call experience.
Numeracle's EIM portal makes it easy to offer both solution offerings in one platform. The entity identity and phone number registration for Reputation Management also satisfies the rigorous vetting and onboarding requirements of sVIP. Together, they provide comprehensive call enhancement and branding, ensuring your customers' calls reach their audience effectively and securely.
How does sVIP enhance trust in our customers' brand?
sVIP provides verified, trusted caller ID information that reassures consumers about the legitimacy of the calls they receive.
By eliminating uncertainty and reducing the risk of fraud, their brand’s communication becomes more reliable, improving consumer confidence and engagement.
What are the Branded Calling ID Best Practices?
The Branded Calling ID™ Best Practices are voluntary guidelines developed by CTIA and industry stakeholders to create a transparent and interoperable display ecosystem for branded calls.
These best practices leverage industry standards to promote trust in Voice Service Provider networks and encourage self-regulation, providing security measures to protect consumers during Business to Consumer (B2C) calls.
Can my organization join the BCID ecosystem as an Authorized Partner?
To join the BCID ecosystem as an Authorized Partner, you will need to contact CTIA directly.
Organizations can take on key roles such as Vetting Agent, Onboarding Agent, Signing Agent, Originating Voice Service Provider (VSP), or Terminating VSP. Each role plays a crucial part in ensuring the security and trust of the branded calling service.
This open standards-driven ecosystem is designed to work best when everyone collaborates and participates, and we openly welcome new partners to help expand and strengthen the network. Reach out to CTIA today to get involved!
To deliver the most competitive pricing, based on your unique outbound calling structure, we’ll need to ask a couple of questions before providing a quote.
By simply sharing how many entities/brands do you represent, how many outbound numbers you use, and if you’re interested in spam labeling protection, caller ID name display, or both, we’ll be able to get you started with some pricing estimations.
