It’s April again, and besides rainy weather, that usually means two things are in full swing: tax season and spam calls.
Last April, Americans received over 4.4 billion robocalls — most of them tax scams. The most common promised to wipe out your debt while another popular one claimed your back taxes had been moved to “non-collectible” status as part of some vague economic recovery program.
These calls don’t stop when Tax Day hits. They stick around for weeks. For businesses trying to reach customers during April and May, that means two things:
The Internal Revenue Service (IRS) has highlighted various tax scams in its annual "Dirty Dozen" list, warning taxpayers about schemes ranging from phishing emails to fraudulent phone calls.
A notable example involves scammers posing as IRS officials, contacting individuals via phone, and demanding immediate payment for alleged back taxes. These impostors often threaten legal action or arrest if the victim does not comply. In a recent case, five individuals were arrested for impersonating IRS agents in a phone scam that defrauded over 1,000 people out of approximately $2 million.
Fortunately, there’s still time to get ahead of the chaos. With the right strategy and partner, businesses can shore up their calling operations for tax season — and keep reaching customers through April and May.
During tax season, the risk of your calls being mislabeled as spam increases significantly. Numeracle’s multi-industry analysis found that 25% of a business’s numbers are at risk of being flagged, with this risk climbing during high-alert periods like tax season.
Numeracle’s Number Reputation Management solution helps businesses register their identity and verify exclusive ownership of every number they use. This registration extends across all major wireless carriers and the top call-blocking and labeling analytics engines, thanks to our direct relationships with each of them.
This process sharply reduces the chance of an incorrect spam or scam label. In fact, more than 98% of numbers registered with Numeracle stay label-free at all times. If something does slip through, Numeracle’s remediation team jumps in fast, usually resolving the issue before you even know it happened. The average turnaround time is just 1.5 days.
Even if your number is label-free, tax season makes people cautious. If they don’t recognize the number, they might not pick up, no matter how legitimate the call is.
That’s where step two comes in: Smart Branding. It adds your business name to outbound calls so customers know who’s calling, and they’re more likely to answer or call back.
Numeracle understands that not every call needs branding. That’s why we analyze your call and customer data to only apply branded caller ID where it makes the biggest impact — maximizing ROI and keeping your spending efficient. Smarter strategy, better results.
The results speak for themselves:
Combining Reputation Management with Smart Branding — all through one trusted platform — is the most effective way to get your calling strategy ready for tax season. Every business knows April and May bring a whole lot of hang-ups. If your strategy isn’t ready, you’re leaving opportunities (and revenue) on the table.
These solutions are easy to implement, highly effective, and more important now than ever. See if Numeracle is the right fit for your business today.